In 2025, the hottest vegan trends aren’t beefy burgers, alt milks, or high-protein this and that. They’re ingenuity, tradition, and innovation. And vegan companies crafting intentionally Asian products are at the forefront of the revolution. From perfected, plump dumplings to Thai-spiced, party-ready popcorn these creations aren’t just craveable, they honor heritage, push culinary innovation, and connect us to culture, even if it’s not our own. So get ready to embark on a mouthwatering adventure that celebrates the past, savors the present, and teases the future of vegan cuisine.

Party of Snacks

Thai-spiced popcorn

What happens when four sisters who grew up in their mom’s Thai restaurants put their minds together for the betterment of the snack obsessives among us? Some seriously good popcorn, that’s what. Party Of, founded by Lisa, Lita, Charlene, and Charlie Lertlumpraser, isn’t afraid of big, bold flavors, and it’s poised to be a major disruptor to the multibillion-dollar, ready-to-eat popcorn market because of it. Pan-roasted Thai herbs and spices make their tinglingly tart Thai Chili Lime popcorn (inspired by traditional larb with a kiss of sweetness) a standout, while the Pad Thai popcorn blends tamarind, fermented soy, and onion for an ingenious reimagining of most people’s entryway to Thai cuisine. Say goodbye to bland popcorn—these sisters are turning tradition on its head.

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Jenny Huang

Next-level dumplings

There are few things on the planet tastier than dumplings. But of course, we need to have a planet in order to enjoy them. That’s why Sobo Foods founders Adam Yee and Eric Ji Sun Wu were intentional in using climate-friendly, plant-based ingredients to showcase the flavors of their Asian American upbringing with this line of mouthwatering dumplings. “Asian American food doesn’t have to be cheap,” says Wu. “It doesn’t have to be unhealthy. It doesn’t have to be full of factory farm meats.” And after winning a Best New Vegan Product Award from VegNews in 2024, turns out, you can have your dumplings (in flavors like “Pork & Chive, Curry & Potato, and Ginger “Chicken”) and save the planet, too.

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Crafty Counter

Plant-based hard-boiled eggs

In 2018, Hema Reddy’s heart sunk as she began exploring prospective poultry farms to help source meat for her blended chicken-and-veggie nuggets, WunderNuggets. Fast forward to today, and after realizing the role her company, Crafty Counter, played in factory farming, the nuggets are gone. Enter WunderEggs—a completely plant-based, first-of-its-kind answer to any hard-boiled egg craving. Made from ingredients like almonds, cashews, and coconut milk, these vegan eggs deliver a nostalgic taste and texture of eggs without the cholesterol or ethical dilemmas—and are killer on vegan cobb salads and bowls of ramen. With a new line of innovative vegan egg salads, WunderEggs are poised to be a standout—because enjoying a deviled egg shouldn’t come at the planet’s expense.

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Unlimeat

Veganized Korean staples

In the land of galbi, bulgogi, and bibimbap, a sustainable, plant-based revolution is brewing, thanks in large part to South Korean alt meat brand Unlimeat. Headquartered in Seoul, founder and CEO Keum Chae Min leads the innovative brand crafting veganized Korean products—from gochujang pulled pork and tuna kimbap to molten chocolate mochi cakes—using produce otherwise destined for the landfill due to size, blemishes, or cosmetic imperfections. And since its inception, Unlimeat’s mission to mainstream veganized Korean cuisine is reaching new heights, including rapid expansion in the US and partnerships with Doordash, Sprouts, and 7-Eleven.

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Dana Mariko Chang

Handmade Asian bakery favorites

Like we always say, if Michelle Yeoh approves of a vegan bakery, we approve of it, too. But even without the megawatt endorsement, Annie Wang’s Oakland, CA-based pop-up bakeshop speaks for itself. Created to capture the magic of Asian bakeries in a climate-conscious way, Little Moon Bakehouse has made a name for itself in the San Francisco Bay Area, but with a recent sleek rebrand and the launch of nationwide shipping, Wang is set to bring her tempting creations to all four corners of the country. Now, will you go for the classic mooncakes or the chewy gluten-free brownies with emerald green matcha chocolate chunks?

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House of Kajaana

Indian meals in the freezer

For Sabah Ashraf, growing up, the freezer was a treasure chest. Inside were perfectly preserved, home-cooked Indian meals her family stored away, made with lots of love. As her life progressed, Indian cuisine remained a constant—from summers in the Himalayas at her family’s home, to boarding school in India, to dinners back home near Boston. Now, Ashraf is sharing these food experiences through her frozen meal company House of Kajaana. Choose from turmeric-roasted cauliflower tikka masala, creamy coconut Malabar curry, and amchur-roasted butternut squash saag, each with its own infused Basmati rice and brimming with “the incredible spirit of Indian hospitality.”

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Rooted Fare

Black sesame tang yuan-inspired butter 

Inspired by Chinese tang yuan—chewy, glutinous rice balls stuffed with sesame paste—Rooted Fare’s Crunchy Black Sesame Butter is the delectably sweet, slightly savory, celebration of a bicultural identity we didn’t know we were missing. Second-gen Chinese Americans Ashley Xie and Hedy Yu founded their company both for people looking to expand their palate and for the Chinese diaspora yearning for flavors of familiarity and comfort. The result: an addicting, uniquely crunchy butter made from roasted black sesame, peanuts, sugar, and breadcrumbs— perfect for homemade tang yuan, SB&J sandwiches, and everything in between. Look out for special-order cashew pineapple cake and Chinese almond cookie butters, as well as expanded retail.

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Pockets Chocolates

Oat milk chocolate-covered almonds

Pockets Chocolates is ready to reinvigorate the 3pm snack attack with a line of oat milk chocolate-covered almonds that strike the perfect balance between indulgence and mindful enjoyment. Created by chocolate lovers Chris Young, Young Kwon, and Lynn Pham, these “not too sweet” treats prioritize real ingredients and purposeful flavors like mango yuzu, matcha, and Vietnamese coffee. With continued innovation (such as limited flavor drops like ube, churro, and jasmine milk tea) along with new placements with mega retailers like Costco, when it comes to endlessly munchable nuts, this distinctively Asian American snack brand has them covered.

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Hodo Foods

Tofu, reimagined

Since its humble beginnings at a San Francisco farmers’ market 21 years ago, Hodo Foods handcrafted tofu has long captivated consumers, earning its place on menus everywhere from nationwide chain Chipotle to Michelin-starred restaurants. At the helm is founder and CEO Minh Tsai, who—unable to find quality tofu in the US like he enjoyed during his childhood in Vietnam—took matters into his own hands. Today, Tsai’s tofu lineup has exploded beyond the typical blocks with options like Moroccan-spiced cubes, breakfast scrambles, Thai curry nuggets, tofu veggie burgers, and yuba noodles. With its commitment to quality and creativity, Hodo Foods is rewriting the tofu narrative, proving that this versatile ingredient is anything but bland.

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